Fairtrade
Fairtrade-certified avocados bring sustainable empowerment to East African producers
We have secured some markets for Fairtrade-certified avocados with our buyer, Eosta BV. This is very good news to producers in East Africa who are willing to come together and form a common marketing approach that seeks to secure fair prices that are also sustainable.
The Fairtrade Standards are designed to tackle poverty and empower producers in the poorest countries in the world. The standards apply to both producers and traders.
Invariably, Fairtrade also seeks to address important social, economic, and environmental issues in contemporary times.
Why Fairtrade?
For Farmers
Fairtrade supports more stable prices and trading conditions for farmers, along with a Fairtrade Premium that producer groups invest in farm improvements and community projects.
Farmers’ organizations receive the Fairtrade Premium on top of the selling price, which they use for projects that benefit their members and communities, such as access to clean water, training, and local development initiatives.
A capacity-building approach equips farmers with knowledge on production, business skills, and collaboration to strengthen their organizations and improve long-term sustainability.
For Consumers
By choosing Fairtrade certified avocados, you support more transparent and responsible supply chains.
Fairtrade standards promote traceability, good agricultural practices, and clear trading relationships between farmers and buyers.
Fairtrade Certified Producer groups receive the Fairtrade Premium, which they invest in projects that benefit their members, farms, and local communities.
Fairtrade certification encourages environmentally responsible farming and continuous improvement in production practices.
Your purchase contributes to more stable trading conditions and supports farmer organizations as they work toward stronger and more resilient livelihoods.